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Echobeat Privacy Policy

Last Updated: April 15, 2025

Introduction

Echobeat Ltd ("Echobeat", "we", or "us") is a UK-based company providing a booking management platform for music artists, booking agents, and promoters. We are committed to protecting your privacy and processing personal data in accordance with the UK General Data Protection Regulation (UK GDPR) and the EU General Data Protection Regulation (EU GDPR), as well as other applicable data protection laws. This Privacy Policy explains what personal data we collect, how we use and safeguard it. It applies when you use our platform, website, or any related services.

What Data We Collect

We collect personal data about our users (including artists, agents, promoters, and others who use our platform). This information falls into two categories:

Data You Provide Directly

You may give us information about yourself when you create an account, fill out forms, or otherwise interact with Echobeat. This personal data includes:

  • Contact Details: Your name, email address, phone number, postal address, and login credentials.
  • Profile Information: Details you choose to add to your profile, such as your artist or agency name, biography, genre, social media links, photos, and other relevant background information. Promoters might also provide organization or event details.
  • Booking Data: Information related to bookings and events managed through our platform (e.g., event dates, contracts, fees, payment details, and itinerary details).
  • Payment Information: Echobeat uses accredited third-party payment processors for transactions, so we typically do not store your full credit card numbers.
Data Collected Automatically

When you use Echobeat’s website or platform, we automatically collect certain data about your device and usage of our services through cookies. This data includes:

  • Usage Data: Details of how and when you use our platform.
  • Device and Technical Information: Information about the devices and software you use to access Echobeat, including your IP address and device type.
  • Cookies: Echobeat uses cookies to enhance your experience and gather analytics.
  • Analytics Data: We may use third-party analytics services (like Google Analytics) to collect aggregated data about site traffic and user behavior.
How We Use Your Data

Echobeat uses the collected personal data for the following purposes, all in compliance with applicable law:

  • Providing Our Services: Processing bookings, managing accounts, and delivering the services you request.
  • Service Communications & Customer Support: Sending you important notices and responding to your inquiries.
  • Improving Our Platform: Analyzing usage data to enhance functionality and user experience.
  • Marketing and Newsletters: Sending updates about features, industry news, or promotions (with an option to opt out).
  • Security and Fraud Prevention: Detecting and preventing unauthorized access or fraudulent activities.
  • Legal Compliance: Responding to lawful requests from law enforcement or courts.
Data Sharing & Third-Party Services

We treat your personal data with care and do not sell it. However, we may share data with trusted parties, including:

  • Service Providers (Processors): For hosting, infrastructure, payment processing, email and communications, analytics, and other specialized services.
  • Within the Echobeat Platform: Data sharing occurs naturally when connecting artists, agents, and promoters (e.g., artist profiles, booking requests, and in-app messages).
  • Legal Requirements: Disclosure of personal data may be necessary to comply with legal obligations after proper verification.
Data Storage & Security

We store your personal data on secure servers located in the United Kingdom or the European Economic Area (EEA), in compliance with applicable data protection laws. We implement technical and organizational measures—such as encryption, access controls, and regular security audits—to protect your data. Data is retained only for as long as necessary to fulfill the purposes outlined in this policy.

Cookies Policy

Echobeat uses cookies to provide essential functionality, improve user experience, and collect analytics data. For more details on how we use cookies and your options to control them, please refer to our Cookies Policy.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or regulatory requirements. When we make updates, we will revise the "Last Updated" date at the top of this policy.

Contact Information for Privacy Concerns

If you have any questions regarding this Privacy Policy, please contact us at support@echobeat.co .