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Cookie Policy

This Cookie Policy explains how Echobeat uses cookies and similar technologies on this website.

1. What are cookies?

Cookies are small text files stored on your device when you visit a website. They help websites function properly, improve user experience, and provide analytical and marketing insights.

2. How we use cookies

We use cookies for the following purposes:

  • Necessary: Required for core site functionality (e.g., session authentication).
  • Analytics: To measure traffic and usage behavior so we can improve our platform.
  • Marketing: To measure the effectiveness of our advertising campaigns and deliver relevant ads.

3. Server-side data processing

In addition to browser cookies (listed in full below), we use server-side APIs that send data directly from our servers to third parties. These do not set cookies in your browser and are therefore not captured in the automatic cookie list below, but they may involve personal data and require disclosure.

  • Google Measurement Protocol (Google LLC) — certain conversion events (e.g. a booking inquiry) are sent from our servers to Google Analytics without relying on browser cookies.
  • Meta Conversions API (Meta Platforms, Inc.) — conversion events are sent from our servers to Meta for ad campaign measurement. Only hashed (one-way encrypted) personal data such as email addresses is transmitted, solely for event matching. Meta cannot reverse these hashes to identify you.
  • TikTok Events API (TikTok Inc.) — same as the Meta integration above, for TikTok ad campaign measurement.
  • Firebase Analytics (Google LLC) — mobile app only — our mobile app uses Firebase Analytics to collect anonymised usage data. On iOS, this is subject to your App Tracking Transparency (ATT) permission; on Android, you can manage it in device settings.

4. Detailed cookie list

Below you can find a complete and automatically updated list of cookies used on this website.

5. Managing your preferences

You can change or withdraw your consent at any time using the cookie settings option available on this website. Withdrawing consent will stop browser-based tracking (cookies, pixels). Note that server-side processing via APIs (such as Meta Conversions API or TikTok Events API) is only triggered for events where you have given marketing consent, or where processing is strictly necessary to deliver a requested service.

6. Contact

If you have questions about this Cookie Policy, you may contact us at:
support@echobeat.co